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2013 Serata Italiana Lamborghini Club America Sizzle Reel

The Lamborghini Club America gathering is unmatched by any other Lamborghini event in the world, bringing together some of the most affluent and influential admirers and collectors.

In the classic tradition of the uncompromising quality and beauty of Ferruccio Lamborghini’s exquisite masterpieces, Serata Italiana hosts a special awards dinner gala during the Pebble Beach Concours d’Elegance and Monterey Auto Week.

New Website Launch for Plaza Tower, Park Tower & Center Tower

Offices of South Coast Division Plaza Tower

Offices of South Coast Division Responsive DesignCenter Towers South Coast PlazaOffices of South Coast Division Contact LeasingPark Tower South Coast Plaza Center Tower South Coast Plaza

Surf Air Serata Italiana Gets Rave Reviews during Monterey Car Weekend

FOR IMMEDIATE RELEASE
Contact: Joy Loo
Tel: 949.444.2WEB
Email: nerds@comatica.com

 

SERATA ITALIANA LAMBORGHINI CLUB GALA IS SLATED AS AN EVENT NOT TO BE MISSED DURING MONTEREY CAR WEEKEND.

COSTA MESA, CA – August 22, 2013 – More than 440 Lamborghini enthusiasts and community gathered on Saturday, August 17, 2013 at Pasadera Country Club for Surf Air Serata Italiana, Lamborghini Club America’s 34th Monterey Car Weekend gathering.

The event featured over 25 new and vintage Lamborghinis in the beautiful Pasadera courtyard, sponsored by Lamborghini San Francisco and Los Gatos; including Concorso Italiano People’s Choice award winner Raphael Gabay for his 1966 Lamborghini 400GT and Best of Class award winner Mark Jansen for his 1969 Lamborghini Miura S.   READ FULL RELEASE

Adam Carolla CarCast Interview with Valentino Balboni and Michael Lock

 

South Coast Plaza Office Division Selects Comatica

FOR IMMEDIATE RELEASE

 

Contact: Joy Loo
Tel: 949.444.2WEB
Email: nerds@comatica.com

 
South Coast Offices DivisionCosta Mesa, CA – (July 10, 2012) – South Coast Plaza Office Division selects Comatica, a boutique interactive media agency, as a partner to help rebuild online web presence and develop a new website to facilitate name change and rebranding. Comatica will design and develop a corporate website that is in line with the company’s corporate presence and make it mobile friendly so on-the-go users can easily navigate.

South Coast Plaza Office Division, adjacent to Segerstrom Center of the Arts includes Plaza Tower, Center Tower and Park Tower; is nestled across the street from South Coast Plaza, an upscale-luxury shopping center in Costa Mesa, Orange County. It encompasses the finest in office buildings, cultural arts, restaurants and retailing. South Coast Plaza Office Division represents a business and cultural core that is the heart of Orange County’s downtown.

South Coast Plaza Office Division’s total building area is approximately 1.5 million square feet of office and commercial space including a 21-Story Plaza Tower, 21-Story Center Tower, 17-Story Park Tower, 7-Story California Bank & Trust, 400-Room Westin South Coast Plaza Hotel, Orange County’s Theatre District, South Coast Repertory Theatre, Orange County Performing Arts Center and the Renée & Henry Segerstrom Concert Hall.

“We are excited to be a part of South Coast Plaza Office Division’s rebranding. The information architecture of a website is very important, especially when it comes to commercial property leasing. Orange County commercial lessees will be able to visit the corporate website, see how the new layout lends them to efficiently navigate and bring in leads,” said Ian Ray, Techspert and co-founder of Comatica.

About South Coast Plaza Office Division
South Coast Plaza Office Division is the center of urban activity in Orange County. It encompasses the finest in office buildings, cultural arts, restaurants and retailing. It represents a business and cultural core that is the heart of Orange County’s downtown. South Coast Plaza Office Division includes commercial space in 21-Story Plaza Tower, 21-Story Center Tower and 17-Story Park Tower.

About Comatica
Comatica is boutique interactive media agency that is a coalition of handpicked strategic partners who push creativity and ingenuity. Based out of Orange County, CA, Comatica is a passionate group of marketeers, creative minds and techsperts, on the leading edge of online marketing, web development and guerilla marketing.

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New Serata Italiana Responsive Design Website

Serata Italiana Responsive Design Website

In an exciting new era for Serata Italiana Lamborghini Gala, Comatica has launched a new look and responsive design website providing a more seamless and user-friendly experience for attending guests.

The www.serataitaliana.com website displays new Serata Italiana branding; will be a one stop shop for everything there is to know about the Lamborghini gala, including whose coming, event news, entertainment, and a interactive and fun social media component.

Last year’s event was the biggest year on record for Lamborghini Club America and much of Serata Italiana’s future popularity will now focus with its online experience.

Be a part of the 30 year tradition by celebrating the lifestyle through camaraderie. The Lamborghini Club gathering is unmatched by any other Lamborghini event in the world, bringing together some of the most affluent and influential admirers and collectors.

Serata Italiana Lamborghini Gala, “Ignite Your Senses” will ensure an extraordinary evening of exploration, discovery and delight through Sight, Sound, Smell, Taste and Touch.

ORDER TICKETS NOW

Media Inquiries:
Joy Loo, Comatica
P: 949.444.2932 E:lambo@comatica.com

Serata Italiana Responsive Design Website

Serata Italiana Responsive Design Website
Serata Italiana and Lamborghini Club AmericaLamborghini Club America Serata ItalianaSerata Italiana Responsive DesignSerata Italiana GalaSerata Italiana Lamborghini Website Shot
READ ABOUT Serata Italiana Responsive Design Website

Serata Italiana Lamborghini Gala Promotional Video

The 2nd annual Serata Italiana Gala and Lamborghini Club America invite you to an evening of delightful decadence. “Ignite Your Senses” at an extraordinary evening of exploration, discovery and delight through Sight, Sound, Smell, Taste and Touch.

More information and tickets at www.SerataItaliana.com.

Laura Scudder’s

Laura Scudder's

Laura Scudder's FacebookLaura Scudders TwitterLaura Scudders ContestsLaura Scudders iPod Nano GiveawayLaura Scudders Event Marketing

Comatica Announces Comedian Russell Peters to Emcee Serata Italiana Lamborghini Club Awards Dinner Gala

Lamborghini Club Logo

FOR IMMEDIATE RELEASE

Contact: Joy Loo
Tel: 949.444.2WEB
Email: lambo@comatica.com

 

Comedian Russell Peters to Emcee

Serata Italiana Lamborghini Club Awards Dinner Gala

Renowned stand-up performer and actor, Russell Peters is announced as the emcee for the Serata Italiana Lamborghini Gala. Peter’s most recent shows in Dubai were the fastest selling concerts in the history of the Emirate and outsold Madonna. Be a part of the 30 year tradition by celebrating the Lamborghini lifestyle on Saturday, August 18, 2012 at Pasadera Country Club.

Costa Mesa, CA – (July 10, 2012) – Lamborghini Club America is pleased to announce that the Forbes listed stand-up comedian and actor, Russell Peters will be the evening’s emcee at the Serata Italiana during Monterey Car Weekend, where the world’s collector cars meet and compete.

Peters has been setting attendance records at arenas around the world this past year with his Notorious World Tour. Russell Peters (russellpeters.com) has appeared on the Tonight Show with Jay Leno and Lopez Tonight. Both his specials, Red, White & Brown and The Green Card Tour LIVE from the O2 Arena are syndicated on Showtime Networks, Comedy Central and Netflix. Russell Peters brings his Notorious World Tour to San Jose’s HP Pavilion on Sunday, November 18th and LA’s Staples Center in December.

The Serata Italiana Lamborghini Club gala is a special awards dinner that is devoted to recognizing the beauty, luxury and style of the Lamborghini entries judged at Concorso Italiano. The gala benefiting Avon Foundation, 501(c)(3) will be held at Pasadera Country Club on Saturday, August 18, 2012. Tickets are on sale for $150 per person and can be purchased online. Serata Italiana Lamborghini gala is anticipated to be one of the premiere highlights of the weekend. For more information about the event and to purchase tickets visit, at www.SerataItaliana.com.

With a limited number of seats available for this exclusive event, a sold out crowd is anticipated and advance ticket purchases are encouraged. Official Sponsors are Lamborghini San Francisco, Automobili Lamborghini, Black & White Car Rental, JP Logistics & Motorsports, Garage Envy, Comatica, Chandon, Glenmorangie, Monster Cable, Swissvax, SupercarFocus.com, Grand Prix Tours, PitStop Furniture and Michaels Law Group.

 

About Lamborghini Club America

Founded in 1975, Lamborghini Club America (lamborghiniclubamerica.com) is the world’s largest organization of Lamborghini owners and enthusiasts. Members around the world actively participate in the organization’s events and gatherings. The Lamborghini Club America is a motor club centered on the Automobili Lamborghini brand and is supported by the corporate brand.

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Facebook Adds Scheduled Posts

Facebook Schedule PostingWe use Hootsuite to schedule all our social media posts… but we are happy to announce that Facebook has advanced.  They just released a feature so that fan pages can now schedule future posts.

If you choose a date in the past, the post will appear immediately at the appropriate place on your Page’s timeline. If you want to prepare a post and schedule it to appear in the future, you do that by adding a date and time before you post it. You can schedule a post up to 6 months in advance in 15-minute intervals.

 

 

After clicking in the status box and choosing the type of post to add to the fan page:

– Click the clock icon in the lower-left of the sharing tool
– Choose the future year, month, day, hour and minute when you’d like your post to appear
– Click Schedule

Facebook New Admin Roles

Facebook Admin Role Finally, you can now change permissions for admins on your Facebook page for business!

Businesses can now appoint different permissions for admins on fan pages, which are “Manager,” which has access to everything, followed by “Content Creator,” “Moderator,” “Advertiser” and “Insights Analysts,” which has the least amount of abilities and can only see a page’s statistic.

Handling many Facebook fan pages we see the huge security risk of adding new admins to a business fan page. Facebook’s old version basically had it set up so if another admin was added they would have the ability to remove everyone else as an admin, resulting in losing ownership of Facebook fan page!

 

 

It’s very easy to figure out what permissions you should give your FB admins by looking at the handy chart FB created below:

Facebook Fan Page Admin Roles

If you are owner or manager of the fan page, then it is a good idea to set yourself as the manager then set permissions for anyone else below manager status so they cannot change admin roles.

Here are the steps to adding additional admins or changing roles Facebook fan page:

– Open your Page’s admin panel
– Click Edit Page
– From the left column menu, click Admin Roles
– Type the names of other people you’d like to add in the open field
– Click Manager below the name to choose what kind of admin you want to add
– Click Save Changes
– To change what kind of admin someone is, follow the steps above but skip step 4. You’ll need to enter your password to confirm the change.

Comatica to Produce Lamborghini Club America “Serata Italiana” Gala

Serata Italiana Lamborghini Club Gala

Serata Italiana Lamborghini Club Gala

The Lamborghini Club gathering is unmatched by any other Lamborghini event in the world, bringing together some of the most affluent and influential admirers and collectors. SERATA ITALIANA Lamborghini Club gala will be one of the premiere highlights of the weekend. Be a part of the 30 year tradition by celebrating the lifestyle through camaraderie.  READ FULL PRESS RELEASE HERE..

Comatica’s Journey with the Lexus IS Precision Tour

 

Comatica was hired by ASV to take a journey with the Lexus IS Precision tour covering close to 6k miles across the U.S. taking them from:

– Auto Club Speedway – Fontana, CA
– Infineon Raceway – Sonoma, CA
– Texas Motor Speedway – Ft. Worth, TX
– Palm Beach International Raceway – Jupiter, FL
– Chicago Autobahn – Joliet, IL
– Monticello Motor Club – Monticello, NY

 

Overview – The 2011 Lexus IS Precision Tour consisted of a six (6) week complementary event for guests to attend, giving them the opportunity to get up close and personal with the LFA supercar and compete to win a spot in Speed TV’s Dream Ride.

Objective – Comatica worked with ASV to fulfill an “out of the box” solution for their client Team One. Team One is a division of Saatchi & Saatchi, a full-service marketing communications agency that successfully launched and introduced the Lexus brand.

Campaign – Lexus held a “ride and drive” IS Precision Tour in several locations across the country. In doing ride and drive events, Lexus gathers powerful selling data, learning tools, helps build the Lexus brand image and increases sales and service. To build a more memorable event, Comatica first identified Lexus’ current tactics as well as developed ASV team’s knowledge on viral video, car camera systems and wireless integration. Detailed discussions about the brand were followed by an in-depth round table to identify core strategies.

Implementation – Comatica researched applicable equipment and identified a solution using software and systems never before integrated. Both systems were tested and worked properly. This allowed for video viral marketing and real-time wireless viewing at each track for guests that did not get to ride in the LFA Supercar.

Comatica created a personalized Lexus LFA in-car video dash overlay, configured both systems (video and wireless) to work with one another, setup the wireless network at every track and provided video editing.

Results – Due to the great feedback, Lexus agency and executives decided to extended the tour to another track, Monticello, New York. Comatica was invited to participate in the last media and executives track day. Comatica is currently editing all the video footage to create an IS Precision Tour trailer. Visit YouTube to view and check out their journey from all the tracks.

 


 

About Lexus, ASV and Comatica

Lexus is the luxury vehicle division of Toyota Motor Corporation, is sold globally and is Japan’s largest-selling make of premium cars. Lexus has makes and models that fit within every automotive category. Lexus recently launched hybrid vehicle and two (2) high performance vehicles; the Lexus ISF and the US$375,000 Lexus LFA supercar.

ASV is a boutique full-service exhibit company based out of Torrance, CA, founded in 1988. Their specialties include experiential marketing, event planning & execution and more. ASV creates impactful product displays, organize gala events, engaging brand experiences and provide a full range of services in car prep.

Comatica is progressive interactive media agency comprised of hand-picked passionate group of marketeers, creative minds and techsperts, pushing the boundaries of online marketing and web development. Comatica was hired to develop and execute a tailored wireless video stream, in-car telemetry solution and manage video transference.